Case Studies, Case Studies: Food & Beverage, Case Studies: Trade Shows/Conventions
RHTHYM SUPERFOODS
EXPO/EVENT DEMOING PROGRAM + SUPPLEMENTAL IN-STORE SAMPLINGS Rhythm Superfoods consulted with Mirus Promotions to staff a variety of expos and events nationwide featuring their plant-based snacks,... Read More
Case Studies, Case Studies: Beer & Wine, Case Studies: Off-Premise [In-Store] Demos
MCBRIDE SISTERS
IN-STORE SAMPLING PROGRAM Mirus Promotions was enlisted to increase brand awareness and sales for the McBride Sisters wine collection in a multi-state, multi-retailer program. In-store... Read More
Case Studies, Case Studies: Health & Wellness, Case Studies: Off-Premise [In-Store] Demos, Case Studies: Trade Shows/Conventions
HERO NUTRITIONALS
YUMMI BEAR® PRODUCT LAUNCH CAMPAIGN Hero Nutritionals® sought to increase brand awareness and sales for their Yummi Bear® line, enlisting Mirus Promotions, Inc. to execute... Read More
Case Studies, Case Studies: Misc., Case Studies: On-Premise Demos/Private Events
DURAFLAME
DURAFLAME - COWBOY CHARCOAL & WESTERN BBQ, JACK DANIEL’S BBQ EVENTS After establishing a solid partnership with our agency through its previous product-launch program, consisting... Read More
Case Studies, Case Studies: Liquor & Spirits, Case Studies: On-Premise Demos/Private Events
HENDRICK’S GIN
HENDRICK'S EXTRA-ORDINARY HOUR CONSUMER SAMPLING PROGRAM This exciting program was established through a strategic partnership to increase trial and conversion of Hendrick’s Gin. Over a... Read More
Case Studies, Case Studies: Liquor & Spirits, Case Studies: Off-Premise [In-Store] Demos
BLUE ICE VODKA
RETAIL IN-STORE SAMPLING PROGRAM After partnering with Mirus on other successful in-store demo programs, Blue Ice Vodka requested our support for a one-day, multi-store sampling... Read More
Case Studies, Case Studies: Beer & Wine, Case Studies: Smarty Pints®
DOGFISH HEAD
OFF-PREMISE PRODUCT LAUNCH SUPPORT CAMPAIGN Dogfish Head enlisted the help of Mirus Promotions, Inc. and its Smarty Pints® team to promote their craft brews, including... Read More
Case Studies, Case Studies: Health & Wellness, Case Studies: Merchandising
ORGANICGIRL BEVERAGES
PRODUCT LAUNCH CAMPAIGN & MERCHANDISING SUPPORT Organicgirl® launched their rebranded line of beverages in California grocery chains. Mirus conducted its merchandising services to include store... Read More
Case Studies
Duraflame Instant Light Charcoal Field Marketing Program
PROJECT: DURAFLAME INSTANT LIGHT CHARCOAL
Type: Field Marketing Management & Team
Case Studies
Brand Ambassadors Beringer & Bublé Blush
PROJECT: BERINGER & BUBLE BLUSH CAMPAIGN
Type: Brand Ambassadors